Illustrations and graphics have become crucial tools for grabbing the attention of new-age, digitised audiences. Consequently, visual communication has emerged as an integral part of several industries, as it aids in conveying ideas, information, and concepts visually in the most interactive and easy-to-understand manner. If you are considering a career in a creative field that enables you to craft compelling visual stories using elements such as typography, videos, graphic images, and more, this is a field that offers immense career prospects and opportunities. Can pursuing a visual communication course help you build a lucrative career?
Here are all the details you need to make an informed decision for a thriving career:
Visual Communication Course Details
A visual communication course typically focuses on transforming or conveying information and data through various visual elements by combining aspects of technology, communication, design, and art. These elements work together to craft an effective, engaging, and interactive visual message. Students pursuing courses in this field can explore job opportunities in web designing, graphic designing, branding, advertising, filmmaking, animation, and photography. These courses are available as undergraduate, postgraduate, and diploma programmes. Undergraduate courses typically last three years, while postgraduate programmes generally span two years.
To enrol in a visual communication course in India, candidates need to meet the following eligibility criteria:
- Successful completion of 10+2 education from a recognised board with at least 50% marks.
- For postgraduate courses, a bachelor’s degree in any discipline with at least 50% marks is required. Some colleges may prefer candidates from fields related to design or communication.
- Certain institutions may select students based on their ACT or SAT exam scores.
Visual Communication Course Subjects
Numerous bachelor’s and graduate degree programmes are available in the field of visual communication, and these courses blend core and elective subjects. Below are some common visual communication course subjects offered in most programmes:
- TV Production
- Computer-Aided Design (CAD)
- Graphic Design
- Media Culture
- Visual Literacy
- Communication Theory
- 3D Animation
- Filmmaking
- Digital Editing
- Art and Aesthetics
- Script Writing
- Web Designing
- Illustration
- Video Editing
- Computer Graphics
- Photography
- Drawing
- Marketing
- Multimedia, and more.
Significance and Top Career Prospects in Visual Communication
Wondering, what is the significance of visual communication design? Visual communication plays a crucial role in imparting information and fostering interactive collaboration between brands and consumers. It is now a cornerstone in several industries, including healthcare, education, advertising, marketing, entertainment, and more.
Completing a degree or specialised visual communication course opens up numerous opportunities for engaging in visual storytelling and communication across various sectors.
Media Marketing Executive
Also referred to as marketing coordinators or officers, this role involves developing plans, campaigns, and strategies to promote a brand, product, event, service, or campaign.
Graphic Artist
A graphic artist is a professional responsible for planning and executing creative tasks by gathering essential information to create visual communications that meet the needs of brands or firms.
Instructional Designer
An instructional designer is responsible for creating and designing coursework and curricula, as well as conceptualising training materials for organisations such as ed-tech companies and academic institutions.
Illustrator
An illustrator produces artwork and drawings for creative agencies, production houses, publishing houses, media houses, and advertising firms. These visuals help convey concepts through digital tools.
Public Relations Manager
A public relations manager maintains a company’s reputation by identifying opportunities to enhance its online presence through digital platforms, campaigns, and events.
Art Director
An art director oversees the overall design of a project and provides input on images, layouts, and artwork that visually represent concepts. These professionals often work in industries such as magazines, gaming, film, television, and advertising.
Photojournalist
Photojournalists use images of people, places, and events to tell stories and create impactful news content that resonates with audiences.
To excel in the field of visual communication, it is essential to acquire the relevant skills and knowledge. By enrolling in a specialised course at a visual communication college in India, students can learn from industry leaders and gain deep insights into the concepts and frameworks of the field to build strong career foundations.
Build a Thriving Career Path as a Digital Pioneer with Whistling Woods International
Learn to craft compelling narratives and visual stories through courses offered by Whistling Woods International (WWI), a distinguished visual communication college in India. Gain deep insights from our team of industry-recognised experts and leading figures in the domain, helping you master the craft of visual storytelling.
We offer a Visual Communication Design (VCD) programme designed to help students build a strong foundation in areas such as graphic practice, culture and technology, data and society, and narratives. Students gain hands-on experience by working on a variety of creative and value-oriented projects. Our course is awarded by the Tata Institute of Social Sciences (TISS), making it a value-oriented programme for students.
At WWI, we focused on providing students with a creative environment to excel in the art of crafting visual stories. This helps generate business value while accelerating social change. Students are equipped with the skills and knowledge needed to set themselves apart by learning from “industry leaders” and mastering the art of creating thought-provoking and impactful visuals.
Start your journey to excellence today by gaining in-depth knowledge of the domain through our innovative and creative courses!